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Webloyalty CEO Named To Silicon Alley Insider's Annual Top 100 List

Rick Fernandes Highlighted as one of the Most Influential People
in New York's Digital Business Community

NORWALK, CT – December 7, 2007 – Webloyalty.com (www.webloyalty.com), a leading provider of online, technology-based marketing services, today announced that the company's co-founder and CEO Rick Fernandes was selected as one of the 2007 Silicon Alley 100, the publication's annual list of the most influential people in New York's digital business community. Fernandes was chosen from among hundreds of nominations.

In selecting and ranking the top 100, Silicon Alley Insider emphasized entrepreneurship, past and recent successes, reputation and general influence within the New York digital community. The committee spent two months reviewing candidates, with a focus on entrepreneurship over managership, and the process also included reader input and visibility within the community.

"I am honored to be named one of the Silicon Alley's Top 100," said Rick Fernandes, co-founder and CEO, Webloyalty. "As a company, Webloyalty has enjoyed great success over the past several years, and this professional distinction is a credit to the excellence of our employees and the strength of our client relationships. Without both, we would not have been able to achieve these milestones."

Fernandes has more than 20 years experience in direct and interactive marketing, and he co-founded Webloyalty with Vincent D'Agostino in 1999. To date, Webloyalty has received many national accolades; the company was recently nominated to the Deloitte & Touche Technology Fast 500 and the Connecticut Fast 50 lists.

About Webloyalty.com

Webloyalty.com, a leading provider of technology-based, online marketing services, has more than two million memberships in its reward, discount and protection programs, including Reservation Rewards and Shopper Discounts & Rewards. Members benefit from high-value subscription services that match their needs and interests. Webloyalty clients – more than 150 e-commerce, e-subscription and e-travel sites – benefit from increased revenue and repeat purchases.

Founded in 1999, Webloyalty was recently rated one of the 200 fastest-growing technology companies in North America by the Deloitte & Touche "Technology Fast 500" awards program.

Additional information about Webloyalty is available at http://www.webloyalty.com. For customer service, please contact 1-800-732-7031 or customerservice@webloyalty.com.

Webloyalty: noun. 1. A program of valuable benefits for your customer, provided at no cost to you, that generates guaranteed incremental revenue from each purchase on your site.

MANAGEMENT TEAM

Webloyalty's management team has over 120 years combined experience in direct marketing and more than 48 years combined experience with Internet marketing.

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