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WEBLOYALTY HIGHLIGHTS SAVINGS AND VALUES THAT CAN BE ACCESSED THROUGH ITS MEMBERSHIP PROGRAMS; SETS RECORD STRAIGHT ON BUSINESS PRACTICES


Norwalk, CT – January 29, 2010 -- Webloyalty (http://webloyalty.com), a leading online marketing company, today commented on the hundreds of dollars of annual savings consumers can obtain through its discount membership programs, and set the record straight on its business practices. 

"We strongly stand behind our business and our retailing partners, and we are proud that consumers can rely on Webloyalty’s membership programs to help them combat the difficult economy,” said Rick Fernandes, Webloyalty’s CEO.  “Offers such as two-for-one dinners, $5 movie tickets, discount travel and savings on hundreds of other products and services can make a real difference.  From families trying to make ends meet, to seniors living on a fixed income, to young people just getting started in their careers, thousands of members use our services every day. It’s easy for them to save hundreds of dollars per year on dining, shopping and entertainment."

Continually Expanding Savings and Offers to Consumers
Mr. Fernandes pointed out that a dedicated team in the Webloyalty organization is continually on the lookout for new regional and national promotions and discounts to further add to the value of their programs.

Webloyalty regularly adds exciting new discounts and offers to each of its programs.  For example, members can find the following:

  • Reservation Rewards (www.reservationrewards.com): $5 movie tickets, 20% gift card discounts, 50% off dining discounts, 20% off shopping discounts, 50% off top attractions discounts, $10 monthly cash back rebate, and a points based reward program.

Mr. Fernandes said: "Webloyalty’s members can save on dining, entertainment, travel and other routine purchases at thousands of nationally recognized and local establishments."

Webloyalty Business Practices
Webloyalty also corrected recent false characterizations of its business practices.  “Both unilaterally and in response to feedback from consumers, lawmakers and regulators, we have worked to continually enhance the transparency and clarity of our enrollment process, and we have led the industry in evolving our practices beyond what is required by law,” Mr. Fernandes said. 

The following is a complete and factual description of Webloyalty’s enrollment and cancellation practices:

  • Pre-enrollment:  Offer terms displayed multiple times
    • Consumers interested in enrolling in a Webloyalty discount membership program are informed that they are on a Webloyalty webpage.
    • Webloyalty’s offer page displays the monthly membership cost five times, two of which are highlighted and/or bolded.
  • Enrollment:  Consumers’ express consent is required
    • Webloyalty cannot and will not enroll a consumer in one of our discount membership programs without that individual’s express consent.  For several years, Webloyalty’s enrollment process has required a consumer to take multiple affirmative steps to ensure that enrollment cannot occur as a result of a single mouse-click.  Now, the enrollment process occurs only if the consumer enters their entire 16 digit credit or debit card number.
  • Post-enrollment:  Frequent communications with members, “no hassle” cancellations
    • Webloyalty sends members who join a discount program at least five emails in the initial 30-day trial membership period. 
    • Two of these emails remind them that they will be charged at the conclusion of their trial membership.
    • Webloyalty sends its members monthly communications after the trial period ends.
    • Every email from Webloyalty includes the toll-free customers service number for inquiries, cancellations and refunds.
    • Unlike many other membership clubs, Webloyalty maintains a strict “no hassle” cancellation policy, ensuring that consumers wishing to cancel a membership are not pressured to remain members.

"Webloyalty is committed to providing value to all online consumers who join our programs, to making sure that consumers understand fully the benefits of our membership programs, and to upholding the highest standards of fair conduct and transparent practices.  Our dedication to our members provides them with an important tool they can use and enjoy each day to stretch their hard-earned dollars farther," Mr. Fernandes concluded.

About Webloyalty

Webloyalty.com (http://www.webloyalty.com), a leading online marketing company, partners with over 150 e-commerce sites, providing solutions for generating incremental revenue by driving traffic, minimizing site and shopping cart abandonment, offering alternative payment methods and encouraging repeat business. Through its reward, discount and protection programs, Webloyalty.com provides consumers with easy to access dining, shopping and travel discounts and additional travel and protection benefits. Headquartered in Norwalk, Connecticut, Webloyalty has approximately 400 employees in 8 different locations across the US and in Europe.

Additional information on Webloyalty is available at www.webloyalty.com. For customer service inquires, please contact 1-800-732-7031 or customerservice@webloyalty.com.


Press Contact:

Beth Kitchener
Webloyalty
Tel – 203-295-2624
Email – beth.kitchener@webloyalty.com

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