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WEBLOYALTY RENEWS PARTNERSHIP WITH TRUSTe
Leading Trustmark and Recognized Authority on Internet Privacy


NORWALK, CT, May 12, 2009 – Webloyalty.com (http://www.webloyalty.com), a leading provider of incremental revenue for online businesses, announced that it has renewed its relationship with TRUSTe, the leading trustmark and recognized authority on Internet privacy, for another year.

Webloyalty, which is celebrating its 10th anniversary this year, began its relationship with TRUSTe almost at its inception. According to TRUSTe’s mission statement, it was founded by the Electronic Frontier Foundation (EFF) and the CommerceNet Consortium to act as an independent, unbiased trust entity. TRUSTe helps consumers and businesses identify trustworthy online organizations through its Web Privacy Seal, Email Privacy Seal and Trusted Download Programs.

"Transparency and communication with our members is important to Webloyalty," said Rick Fernandes, CEO and co-founder, Webloyalty.com. "That’s why our continued participation in the TRUSTe privacy seal program is critical. It ensures our members visibility into our use of their information. They always know how that data is used and with whom we share it."

"We take great care in deciding which companies we partner with,” said Fran Maier, CEO, TRUSTe. “Webloyalty has an impeccable reputation with us for maintaining the highest standards in ensuring consumers’ privacy and following strict standards with its numerous brand-name clients."

About Truste

TRUSTe Privacy Seals help consumers click with confidence by guiding them to trustworthy Web sites. More than 3,500 Web sites rely on TRUSTe industry best practices to help them make the right decisions about privacy and protecting confidential user information. Most of the top fifty Web sites are certified to TRUSTe’s leading practices, including Yahoo, Facebook, MSN, eBay, AOL, Disney, New York Times, Comcast and Apple. To find out more about privacy, visit http://www.truste.com.

About Webloyalty

Webloyalty.com (www.webloyalty.com) provides more than 150 e-commerce sites with solutions for generating incremental revenue by driving traffic, minimizing site and shopping cart abandonment, offering alternative payment methods, cross-selling additional merchandise and encouraging repeat business. The company’s product portfolio includes Reservation Rewards (www.reservationrewards.com) and Shopper Discounts & Rewards (www.shopperdiscountsandrewards.com). Headquartered in Norwalk, Connecticut, Webloyalty has more than 475 employees in 8 different locations across the US and in Europe.

Additional information on Webloyalty is available at www.webloyalty.com (www.webloyalty.com). Details on the company’s community outreach efforts are available at Webloyalty.org (www.webloyalty.org). For customer service inquires, please contact 1-800-732-7031 or customerservice@webloyalty.com.

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